Sony Bravia 49-inch 4K UHD HDR Smart LED TV KD49X7000G (Black)

A smarter way to enjoy your smartphone

Take all the things you love on your smartphone or USB drive and enjoy them in beautiful detail on your large screen TV. Smart Plug and Play lets you easily share videos, photos, and music from multiple devices.

Motionflow XR keeps the action smooth

Enjoy smooth and sharp details even in fast-moving sequences with Motionflow XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences.

DSEE restores detail to your digital music

Low-resolution Internet video, catch-up TV, and other heavily compressed audio files don't always sound so great. A large amount of information gets thrown away when digital audio is compressed.

Rediscover the detail with 4K X-Reality PRO

With 4K X-Reality PRO, every image is upscaled closer to true 4K quality for remarkable clarity. Images are sharpened and refined in real-time, revealing extra detail in the books and architecture of the library.

Triluminos Display: Extra colors, extra brilliance

See vivid real-world colors all around you. A Triluminos Display maps from a wider palette, faithfully reproducing every shade and hue in the umbrellas.

Clear Phase for smooth, balanced frequencies

Bravia uses a powerful computer model to analyze and compensate for inaccuracies in speaker response. It does this by 'sampling' the speaker frequency with higher precision.

Cinematic S-Force Front Surround

Enjoy an immersive soundstage that pulls you into the heart of the action. S-Force Front Surround mimics the way the brain correlates sound sources to create proper volume, time lag, and sound wave spectrum - using only left and right speaker channels.

Made to listen: ClearAudio+

Your listening is as lifelike as your viewing. ClearAudio+ fine-tunes TV sound for an immersive, emotionally enriching experience that seems to surround you.